Volvo Cars is simplifying and standardising the names of its fully electric models as part of its ongoing transition towards becoming a fully electric car manufacturer by 2030.
The fully electric XC40 Recharge and C40 Recharge models will now be known as the EX40 and EC40 respectively, aligning seamlessly with its other fully electric models: the EX30, EX90, and EM90. The XC40 name will continue for the internal combustion-powered versions of the model.
This change reflects the shift towards becoming a fully electric car manufacturer. In 2023, fully electric cars accounted for 16 per cent of their global sales volumes, marking a 70 per cent increase compared to 2022. The EX30, EX90, and EM90 will all be hitting the roads this year, bringing the total number of fully electric models in the product lineup to five, with more new models planned for the future.
Additionally, the update includes removing the Recharge badging from their plug-in hybrid models, which will now be identified simply by the T6 or T8 suffix indicating different power output levels.
This new and simplified model naming convention makes it easier for both existing and new customers to distinguish between their fully electric and hybrid models when considering a new Volvo car.
Björn Annwall, Chief Commercial Officer and Deputy CEO, commented:
By aligning our trailblazing first electric models with the rest of our electric car portfolio, we simplify choice for consumers as we continue to electrify our line-up and refresh our hybrids
Furthermore, Volvo is introducing a new Performance software pack for their EX40 and EC40 Twin Motor variants, available as an upgrade for the previous model year in selected markets. This pack boosts power output by 25kW for quicker acceleration, along with unique pedal mapping for faster accelerator response and a distinctive ‘Performance’ drive mode to access the full 325kW.
In select markets, the Performance software will be offered as an optional upgrade pack via the Volvo Cars app when ordering a new car. Drivers of previous model-year 2024 C40 and fully electric XC40 Recharge cars can also purchase and download the software from the comfort of their homes.
Moreover, the brand is investing in enhancements to its hybrid products. The B5 mild-hybrid petrol variants of the XC60 and XC90 now feature a more efficient engine combustion cycle, which is expected to lead to CO2 emission reductions and fuel economy improvements of up to around four per cent for the XC60 and about two per cent for the XC90 based on the WLTP cycle.
Lastly, Volvo is introducing a special Black Edition of the EX40, EC40, and XC40 models, following the success of their XC60 Black Edition launched last year. These models come with Onyx Black paint, high-gloss black badging, 20-inch five-spoke alloy wheels in high-gloss black, and the option of Microtech or textile charcoal interiors.
The EC40, EX40, and XC40 remain as compelling as ever, equipped with Google built-in and smart interior storage. In the case of the electric duo, they boast an electric range of up to 583 kilometres for the EC40 and up to 576 kilometres for the EX40.
Details regarding the UK-specific product offering will be announced at a later date. Plus, the first customer deliveries are anticipated in late Q2 2024.
